Devoted to strategic research and marketing ideas and observations based on best global practices, with a focus on pharmaceuticals, consumer healthcare, technology, consumer products and consumer insights. Sunday, May 09, 2010. The elementary in emerging markets. What categories have the most potential? What kind of competition exists in these markets today? What future competition will there be? How do people behave and what is the best way to talk to them? For pharmaceutical companies looking to leave .

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